ABOUT ERICA
More
Erica Kao is an entertainment marketer raised in the Bay Area, currently residing in Los Angeles, CA. With 6+ years in entertainment and 4+ in production both domestically and abroad, her focus lies in transforming brand concepts into impactful and enriching experiences via creative, culture-centric work.
​
Need more details?? Check out my resume here.
Work History
I initially started out in nonprofit, where I developed my event foundations, knack for audience engagement, and scrappy work ethic with the San Diego Asian Film Festival + La Jolla Playhouse.
​
Looking to hone my marketing expertise, I jumped agency-side with AMP + Ayzenberg-- where managing complex, multi-stakeholder marketing campaigns became my bread + butter.
Since then, I've springboarded my career brand-side to Hulu (Onyx Collective)-- combining my passion for multicultural content and my expertise in campaign management. Ideally my next step leans into brand partnerships too.
Verticals
I've always been naturally drawn to work done for the greater good. That's translated into lots of community-building, creative thinking, and collaborations with nonprofits, small businesses, and communities of color.
As a 2nd gen Asian American, multicultural isn't just a line of work-- it's who I am. My work with Silk Road Productions + Onyx Collective has further instilled in me an affinity for cultural-forward campaigns.
At the end of the day, entertainment has always been my north star. From theatre, gaming, TV, + everything in between, I believe it can connect, educate, + transform how people see the world + each other.
Outside of Work
Outside of the daily routine, I'm a huge foodie-- this whole career thing may or may not be to fund my obsession. Ask me for my favorite spots in LA and prepare to have your ear talked off!
I also love anything related to small businesses. On weekends 99% of the time you'll find me exploring new local spots. One day I even hope to have one of my own.
As you may have guessed, I'm also drawn to anything entertainment related: live music, film, TV, theatre, you name it! Surprisingly not helpful at trivia though (sorry).